At LEAST 6 people have emailed me a photos of the shoes on the left. At least. They are Maison Martin Margiela, Fall 2012, and cost $535, HERE. On the other side, we have the Toms I DIY-ed in April. “What came first?” they asked, or “Who copied who?” or “Did you see this?”
This isn’t the most novel idea in the world (although selling them for $535 dollars is) but if you google, “Splatter paint sneakers” among a bunch of lightly splattered Converse, you see that these and mine, are the only ones that are concentrated on the toe like that.
I’ve been asked before (on a panel about DIY) if I think DIY hurts the bigger retailers, because people are making things instead of buying them. I said not even a little bit. Why? Because A. DIY is just another name for crafting- which has been around forever- and is an integral part of the human experience, I believe. Until recently, everyone in the world made things with their hands. Everything was a DIY. I think that the same way people are moving away from mass produced food in favor of artisinal foods, people are returning to the idea of the homemade, and the spirit of crafting and creation may be something that as human beings we need to feel. I know that if I’m in a bad mood, either making something or working out are the two of the things that can snap me out of it the best. Making things gives me a rush. (I am CREATOR NICOLE. I MAKE STUPID GLASSES FOR PRETTY. I RULE WORLD TODAY.) Bottom line, its primal.
And B. the spirit of DIY is being delivered VIA bigger retailers these days. Because of DIY’s popularity, you see things like $250 tie dye Proenza shirts at Barney’s, and $228 macrame bracelets from Free People. Its a question of the chicken and the egg, and I think in this case that DIY is informing street trends and flooding blogs, and because of THAT it has infiltrated main stream stores. And NOT the other way around. (But lets get this straight, painting the bottoms of your shoes red is not “DIYing Louboutins”, its LAME.)
I could be wrong. But this is why you should never feel bad to DIY. Trust me, the big guys aren’t suffering and in fact, they just might be reading your blog.